How to Use Your Photo To Make Your Business Card Standout
I guess some of you has been to some networking session and comes home with a bunch of namecards. Now it is the guessing game, do you really remember who's who?What's easier to remember, someone's logo, company name or photo?
If you want to be memorable to others, the best way is to insert a photo of yourself on your business card. A professional photo on your business card, is the best way to stand out from everyone else, promote you and your brand and allow the recipient to remember you long after the networking session. After all, networking is about establishing relationships and then continuing the conversation afterwards.
Here are some tips for making your namecard to standout
1. Make sure your photo is BIG enough to be clearly seen and have an impact to make a clear statement.Not a little thumbnail or postage stamp size in the corner. This is your opportunity to make a statement and stand out!Make sure it is a half body or headshot. Unless If you are a actor,fitness trainer or model, you can be more adventurous to have a 3/4 or full length photo to show off your body
2. Always use a up-to-date photo of yourself facing to the front.Best to match your business card photo with all your social media photo so they are visually aligned and clients can look for you easily online just by looking at the photo
3. Place minimal details next to the photo.Less is more. All contact details can go to the back of the card.If people are interested in what they see, they will turn the card to the back for your details
4.Dress as you will present yourself to your target market.Wear the right clothes that match your brand.Wear minimal accessories to avoid distraction from your photo
In the corporate world, business cards can be more creative and exciting than you think. Here are some examples
5.Make sure your name and logo can be clearly seen in the namecard
6.Include a quote with your photo on your namecard makes you memorable to your recipient
7.For people who are your own boss, you want to be credible so be bold to make a statement if you are a award winning recipient for your professional work
8.Asking a question on your namecard can make your namecard standout too
9.Have a photo taken outdoor makes you relax and professsional is most suitable for your photo on the business card. To make you further standout, include a quote.
10.Your photo has to align with your kind of work that you are doing and has to show your personality in the photo.
11.Keep it simple.If clients are interested in finding out who you are and what you are offering, they will turn the card to the back to find out.
12.Photoshoot done at your workplace best represent who you really are. Be your authentic self
Another example of your authentic self in action.Remember to include a quote to make a bold statement
13.Corporate photoshoot can be stylish too
14.If you are a model or artist, details can keep to minimal.
15.For people in the creative or entertainment industry. Be bold to pose for your namecard and express that attitude and personality.An example of an actor namecard
Another example of a female artist namecard
16.Be bold to make your tagline to standout
17. If you are a model, be daring to express yourself in a full length body shot
In summary, the photo on your Business Card needs to portray you as a professional in your industry and makes you stand out from the rest of your competitors and be memorable long after you’ve handed it to a potential client.
For gentleman in the corporate industry,to learn about how to pose for photo, please check out my 7 top poses for man to standout in the corporate industry
For ladies in the corporate industry,to learn about how to pose for photo, please check out my Top 7 Poses for Female Corporate Photography for Branding
If you like this post,please feel free to share with someone who needs it. If you are ready to bring your career to the next level with a new photo, please email me at firstname.lastname@example.org or call me at +65 6634 8321 or +65 9743 2189 to discuss about your branding photography.